A few weeks ago I had the pleasure of speaking to a group at Baird Management about Career Trends. I wanted to share those tips in a series here on my blog. To check out the first part of the series, head over here.
After you have taken the leap into SOCIAL MEDIA- it’s time to realize, your online reputation MATTERS!
There are lots of opportunities to build your online reputation. Facebook, LinkedIn, Instagram, Google +, Twitter, and MANY more apps are pining for your allegiance and precious time. Most folks don’t realize they can destroy their reputation (or someone else’s!) quickly. A single photo, tweet or post, can go viral and become the latest “trend” that everyone is buzzing about. While engaging in any social media can be fun and build connections, it’s important to realize that you should filter any content you share. Why? Here are just a few reasons:
– Depending on your privacy settings, every post can be seen by the general public. You may be giving away personal information such as location, addresses, birth dates, family names, etc. All this data can be used to steal someone’s identity.
– Are you looking for a job or know someone who is? Employers are searching for this information before they contact you for an interview. I’ve heard many stories of hiring managers cancelling interviews because of the inappropriate posts and pictures online.
– Without face to face conversations, what we say,post and communicate online can be taken out of context. This may leads to misunderstandings with irrevocable consequences. Consequences that can alter your life and career path.
Social media can be a great tool for connecting with family, friends and the right employers. Using it should complement your life and not distract from it. Use it’s influence to create a positive brand for yourself. You may be surprised when you gain the RIGHT attention.
For more in depth, personalized career counseling and career branding assistance, please contact me @ Mary@MKcareerdesigns.com. Stay tuned for rest of the career trend series. As always, connect with me on LinkedIn and now on Twitter @MKCareerDesigns.